Portfolio

Web design portfolio and case studies

Websites for contractors and local businesses, design concepts for dental clinics, jewelry stores and roofing companies, and AI automation that saves time in sales and marketing.

case studies
29
live websites
2
design concepts
13
AI, systems and ads
13
Short answerI design websites, run Meta and Google ads with server side tracking and build AI agents, marketing dashboards and custom CRM systems for small businesses. Every case study shows the starting point, what was built and the measured result. Design concepts are labelled, and clients who asked for it are anonymised.

WebsitesSEO and AI search

Skedsmo Entreprenør AS

Contractor website for a builder in Norway: service pages, service area pages, a project gallery and one quote form.

−86%lighter images: from 143 MB to 19 MB

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WebsitesSEO and AI search

Skedsmo Anlegg og Betong AS

Website for a concrete and excavation contractor: seven design options, SEO pages for every job and conversion tracking on every form.

7design options built for the owner

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3D, video and content

Vehicle wraps in 3D for Skedsmo

Fleet wrap design for an SUV and two vans, with a 360 degree visualizer in the browser and print ready files.

3design options, the owner chose C

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Systems and dashboardsAds and tracking

Meta ads and CRM dashboard

One marketing dashboard that joins Meta ad spend with CRM leads, and found 41.6% of the budget bringing zero candidates.

84.3%of ad spend matched to campaigns, up from 59.6%

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AI and automationAds and tracking

Eva: AI marketing agent

An AI agent that reads the team chat, tracks cost per qualified lead and pauses, scales and launches ads within fixed limits.

64ad sets paused in two weeks

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AI and automationSystems and dashboards

WhatsApp recruitment chatbot

A bot that asks candidates the key questions on WhatsApp and creates a finished lead in the CRM with the ad source.

526conversations in four months

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Ads and trackingWebsites

Recruitment ads and landing pages

Facebook, Instagram and Google campaigns with a landing page for every job, tracking every lead from ad to CRM.

67leads at about 7.7 zł after approval

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SEO and AI search

SEO for a recruitment agency

Technical SEO, 85 job pages opened to Google and a topic cluster of landing pages. 51% more clicks after 28 days.

+51%Google clicks in 28 days: 373 vs about 247

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Systems and dashboardsAI and automation

Online course platform with CRM

A self hosted Teachable alternative: 282 lessons moved with zero errors, and access opens automatically after payment.

282lessons and 281 videos moved with zero errors

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Ads and tracking

Server side tracking for a Telegram funnel

Meta Pixel, Conversions API and Google Ads through a server, when the sale happens in Telegram and not on the website.

997new subscribers in 30 days, up from 945

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AI and automationSystems and dashboards

Telegram subscription bot

A bot that takes payments and receipts and sends the invite link to a private group, delivered to five course creators.

5clients with their own bot on one engine

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Systems and dashboards

Self hosted email server

Postal and Listmonk on its own server instead of paid services, with SPF, DKIM and DMARC. Deliverability from 6.1 to 10.

10/10deliverability test, up from 6.1

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Systems and dashboardsAI and automation

Kanban task board for a software team

A Trello style board on its own server, with realtime updates for the whole team, a roadmap map and a docs library.

100tasks on the board in May

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Systems and dashboards

Custom CRM for sales

A Trello style CRM prototype: nine sales stages, profit on every card and a dashboard for the whole pipeline.

9stages in the sales process

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Own product

AI and automation

MCPOrbital

My own open source product: an MCP server with 11 tools that lets AI assistants pull space data from NASA and NOAA with sources.

11tools for AI assistants

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Own product

3D, video and contentAI and automation

AI video and content

Short videos with AI effects, a test of seven video models and 29 carousels with 208 slides made by an AI agent.

7video models tested on the same clip

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Design concept

Design conceptsWebsites

Møne Bygg AS

Design concept for a roofing company: the layers of a roof in an interactive diagram, ten days day by day and an inspection form.

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Design concept

Design conceptsWebsites

Takfjell Bygg AS

Design concept for roof replacement: warning signs of an old roof, a before and after slider, four steps and an assessment form.

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Design concept

Design conceptsWebsites

Grunnverk

A dark, moody design concept for a general contractor, where finished projects get the most space.

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Design concept

Design conceptsWebsites

Linjeverk

A design concept for a general contractor: «Drawn. Built. Delivered.» with architectural sketches and one point of contact.

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Design concept

Design conceptsWebsites

Tømmer & Stein

A light, editorial design concept for a master builder, with craft and warm materials in focus.

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Design concept

Design conceptsWebsites

Bjørkheim Oslo Bygg AS

A design concept for a company that builds timber homes from raw lot to turnkey house, with one site manager all the way.

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Design concept

Design conceptsWebsites

Smilverket Dental Clinic

A premium dental website concept: treatments with starting prices, four dentists, reviews and online booking.

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Design concept

Design conceptsWebsites

Fjordsmil Dental Clinic

A light, friendly design concept for a family dental clinic with treatments, dentists, reviews and booking.

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Design concept

Design conceptsWebsites

Nordlys

A dark, luxurious design concept for a jewelry store, with engagement rings and consultation booking.

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Design concept

Design conceptsWebsites

SAGA Oslo

A light, Nordic design concept for a jewelry store, with a hero slider, categories, products, story and team.

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Design concept

Design conceptsWebsites

Verdant Luxe

A luxury interior design website concept with rooms as collections and a private consultation request.

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Design concept

Design conceptsWebsites

Taknova AS

A design concept for roof cleaning, coating and sealing, in a dark and a light version with before and after.

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Design concept

Design conceptsWebsites

10 homepages for local trades

Homepages for a painter, bathrooms, extensions, an electrician, heat pumps, a med spa, lashes, nails, a barber and a farm café.

10industries, one homepage each

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Questions and answers

Can I see websites you have built?

Yes. Skedsmo Anlegg og Betong (saob.no) and Skedsmo Entreprenør (skedsmoentreprenor.no) are live websites for construction companies in Norway. The design concepts on this page show style and range for other industries and open as real websites.

How much does a website like these cost?

Every project gets a fixed price in writing before we start, based on the number of pages and features. Book a short call and you get a concrete proposal.

Why are some clients anonymous?

Some clients do not want their name on my website. Then I show the industry, the country, what was built and numbers from the project's own reports, but not the name.

Do you work with businesses in the US?

Yes. Ads, tracking, dashboards, AI agents and custom systems are delivered remotely, and calls are in English.

Let's have a short call

Tell me a little about your business and you get a concrete suggestion with a fixed price.

Email vlad@lysechko.com · Phone +47 462 17 168

Book a short call WhatsApp (opens in a new tab)